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Pittsburgh Planned Giving Council
Learn. Lead. Serve.

Digital Branding: Advancing Your Outreach, Engagement and Storytelling

  • March 31, 2021
  • 12:00 PM - 1:30 PM
  • Virtual Meeting

Registration

For our March meeting, Dr. Geah Pressgove will present "Digital Branding: Advancing your Outreach, Engagement, and Storytelling."

In this workshop, participants will learn research-based strategies for enhancing digital storytelling. You will walk away with ideas on how to enhance engagement with your audiences as well as ways to determine what works for your organization specifically.

Geah Pressgrove is an associate professor at the Reed College of Media at West Virginia University where she teaches introductory, skills and advanced courses in the advertising/public relations program. She has more than 15 years professional agency and freelance experience working with diverse clients including nonprofits, foundations, corporations, entertainment properties, municipal governments, political campaigns, and healthcare organizations. As a scholar, her work examines the ways in which key communications variables influence relationship quality, behavioral outcomes and loyalty.

Pittsburgh Planned Giving Council
PO Box 14852
Pittsburgh, PA 15234

office@ppgc.net     *     412-206-1447

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